Experiential Agency — EDR Marketing | Event Marketing Experiences

Sport Marketing Nostalgia

Sport Marketing Nostalgia

Ensuring a positive fan experience is more than on-field games and photo opportunities.

Matt DunnFebruary 25, 2020EDR Marketingfield of dreams, baseball, experience, event, MLB, Iowa

Big Game: Advertising Opportunity Costs

Super Bowl marketing commercials have traditionally demanded premium advertising spend—merely from the number of eyes that watch; however, the past decade has saw with it changes in the overall marketing mix that brands have allocated for their budget surrounding the Big Game.

Matt DunnFebruary 3, 2020EDR MarketingSuper Bowl, 54, advertising, ad, Miami, event, marketing, experiential, sponsor, brand

'Tis the Season: Retail Marketing is an Event Experience

'Tis the Season: Retail Marketing is an Event Experience

Black Friday is a great time for companies to cater to their core via exclusive events and consumer experiences.

Matt DunnNovember 24, 2019EDR MarketingBlack Friday, Thanksgiving, Retail, Event, Experience, Consumer, marketing, budget, audience

Tech & Tailored Marketing

Tech & Tailored Marketing

Marketing’s methods may have changed, but the end goal remains the same.

Matt DunnOctober 29, 2019World Series, Baseball, Event Marketing, technology

Connect with Your Core: Story Telling 101

Storytelling serves as the catalyst that drives a brands conversation…

Matt DunnMarch 26, 2019EDR Marketingstory, narrative, event, brand, awareness, goal, relationship